The Threat Of Climate Change - 1535 Words

As the threat of climate change continues to grow the world is desperately looking for an alternative source of energy. There are numerous promising replacements, but nuclear energy is by far the most opposed. Despite the fact that Australia has never contained any nuclear power plants, uranium produced energy and mining have been a highly debated topic in the continent for decades due to the concern over safety and economics. If the aim is to reduce the climate impact of electric power generation in Australia, there are less expensive and hazardous ways to attempt it than expanding nuclear power. Although nuclear energy does not produce air pollution, it is a danger to human health, damaging to the environment, exorbitantly expensive and extremely time-consuming, proving that it is not a suitable alternative to coal power for Australia. The negative impacts of nuclear energy to human and environmental health are extreme and well documented. 31% of the world s proven estimated uraniu m reserves are held in Australia (Nuclear Energy Agency, 2010). To obtain 1 ton of uranium fuel, about 2600 tons of uranium ore have to be mined, leaving huge sores in nature and radioactively contaminated soils and waters in the vicinities (Mà ¶rner 2014) Mining uranium is a highly unsafe process, exposing humans and the environment to radioactive materials. The extraction of uranium ore produces fine particles of uranium and radon gas which the miners breath in. The inhalation of radon andShow MoreRelatedClimate Change As A Threat Multiplier2102 Words   |  9 Pages21st century, has shifted from the focus on traditional threats (armed forces) (Siddiqi, 2013) to the integration of new threats and challenges, which have global consequences as the world evolves. Climate change has been increasingly identified as a serious contemporary security threat (McDonald, 2013), nationally and globally, instead of an environmental concern (Dupont Pearman, 2008). This challenge presents a long-term global threat, with substantial human, national and transnational securityRead MoreClimate Change Is A Real Threat1105 Words   |  5 PagesClimate Change is a Real Threat â€Å"Climate change is happening, humans are causing it, and I think it is perhaps the most serious environmental issue facing us.† This quote from Bill Nye illustrates the serious nature of climate change. Climate change is the most serious issue that is plaguing the world. Global temperatures have been increasing in recent years and it is clear that our climate is changing. Climate change is the change of temperature of our environment. A majority of scientists suspectRead MoreClimate Change And Environmental Threats1260 Words   |  6 Pages Climate change and environmental threats came more into focus in the last years and presently they represent a large challenge for the society. This means that environmental considerations have to be integrated into a number of different decisions made by businesses, individuals, policymakers and public administrators (Finnveden et al. 2009). Environmental Systems analysis is the field that ‘attempts to find supply technology systems solutions to these challenges’ (Chalmers University, 2012) InRead MoreClimate Change : A Global Threat For The Population1377 Words   |  6 PagesClimate change is viewed as new global threat for the population all around the world. Climate change can be define as â€Å"Disturbance in environment and climate patterns with respect to increased level of atmospheric carbon dioxide, methane and nitrogen ratio†. Climate change is now tagged as critical security problem for present and upcoming generations with the passage of time. It is now predicted that these climate changes will increase the risk of violent conflict. Climate change is not only affectingRead MoreThe Ever-Looming Threat of Climate Change730 Words   |  3 Pagesever-looming threat of climate change roots itself within most of the population’s minds. As a result of this, such threats have grown to become slightly exaggerated over time, causing several to needlessly panic over what should be considered a nonissue. The truth is that global warming should not really be viewed as a serious affair by anyone, as it is only a part of a natural cycle our planet goes though from time to time. However, in order to fully understand why the current climate change shouldRead More Climate Change is a Minor Threat Essay647 Words   |  3 PagesPredicting climate change is less accurate than firing a pistol at long range. The fact is, finding a forecast of our future is just as difficult as explaining the meaning of life. I mean, how can we predict the future climate when meteorologists can’t even predict today’s weather? Scientists have only been keeping exact records of the earth’s surface temperature for only just over a hundred years.# Before accurate readings of the earth had been taken, scientists have only viewed charts and graphsRead MoreGlobal Warming : The Threat Of Climate Change2298 Words   |  10 Pagesdeal with the threat of climate change. (2,500 words) This essay argues that the main challenges facing efforts to deal with the threat of climate change is the avoidance of claiming responsibility due to the costs of tackling climate change, and therefore the lack of responsibility individual states claim in tackling climate change. A second challenge is the disproportionate accountability between those states producing most greenhouse gases and those suffering most from climate change. The main opportunitiesRead MoreClimate Change Impacts and Threats Essay1182 Words   |  5 PagesGlobal climate change, most commonly referred to as global warming, is a worldwide problem facing our environment. Global climate change is simply a rise or fall in Earth’s temperature over a period of time. Although this problem has natural causes, the true detriments come from humans and how we live day to day. Although many people have heard of climate change, there is not a big effort to fix this problem or to understand it. The best way to recti fy this change to the environment is to help othersRead MoreNuclear Energy : A Threat Of Climate Change1973 Words   |  8 PagesAs the threat of climate change increases, the discussion of nuclear energy has arisen again. One of the most important problems the world is facing today is limited supply of energy resources. It is common knowledge now that oil, coal and gas will come to end extremely soon; therefore it is vital we find a replacement for fossil fuels before they are depleted. NASA’s Jim Hansen, perhaps the world’s foremost climatologist, warns that the situation is so dire that, â€Å"The entire world needs to be outRead MoreClimate Change Is The Biggest Threat Of Human Beings1788 Words   |  8 PagesANNE STEBBINS OUTLINE Thesis Statement: Climate change is the biggest threat to human beings as its already happening and has significant impacts on our ecosystems, economies and communities. Topic Sentence 1: Climate is an important environmental factor that influences on ecosystems that causes variety of changes such widespread species extinction, migration and behavior changes. Main Example 1: Deforestation Examples:

Essay on It Security - 1945 Words

Computer security and Network Security is the means by which business and governments are protecting against computer intrusions and attack to prevent loss of data, information and provided services. Everything is now on computers, peoples whole lives are documented on computers. Big business and the government rely on technologies that use computers, whether it is used for storage, a medium between the customers and themselves or actual work. With all this information and data being stored, transferred and used it needs to be secured. A bank is open to the public; you would not have this bank unsecured would you? There would be security guards, cameras, and a vault. The same mentality to secure your data should be implied if you have†¦show more content†¦Those who are usually more familiar with the physical attributes of security like field staff, will need a good comprehension of how the cyber network runs and with that understanding be able to correctly protect the network. More input will be needed from utility managers, they will need to be comfortable with their own IT departments instead of letting them do their own thing. To point it simply, employees need to be briefed and have an understanding of how the new CIP procedures and other areas of the entire organization tie into their enterprise network(Travers amp; Black amp; Veatch , 2008). Global cyber crimes biggest target are American consumers and businesses. Reports from the FBI and Computer Security Institute say that that cyber attacks have become a huge reason of financial loss by US companies, the average businesses reporting $160,000 in loss and damages for each security breach. Internet Crime Complaint Center reported the total loss from all reports of Internet fraud known and tracked by US law agencies in 2007 was $239 million (Jameson , 2008). According to Dunn (2005), Strengthening the trust framework, including information security and network security, authenticati on, privacy and consumer protection, is a prerequisite for the development of the Information Society and for building confidence among users of ICTs. A global culture of cyber security needs to be promoted,Show MoreRelatedSecurity, Security And Security1369 Words   |  6 Pages1. Introduction While it is true that there are literally hundreds of Security Frameworks offering thousands of controls designed to help ensure that any particular network is compliant, most of these focus on compliance rather than security for known attack vectors. For instance, the National Institute of Standards and Technology (NIST) Security and Privacy Controls for Federal Information Systems and Organizations (NIST Special Publication 800-53 rev 4) offers 170 controls for covering variousRead MoreHuman Security And The Security Of A State962 Words   |  4 Pagescomes to the security of a state, more traditional perspectives place security of the state above the security of its people. A direct opposition would be a less traditional perspective that the state should protect its most valuable asset, the people. Before comparing human security topics and traditional security topics, both must be explained because incorporation of human security to traditional security values causes mass tensi on. In the most basic of definitions, human security is keeping theRead MoreSecurity And Security : Security2171 Words   |  9 Pages Security Perspective: Security is characterized as the situated of courses of action and innovations that permit the managers of assets in the framework to dependable control who can perform what activities on specific assets. The who refers to the people, pieces of software, and so on that form the set of actors in the system who have a security identity; security specialists ordinarily call such performing artists a principals. The assets are the parts of the framework considered sensitiveRead MoreCyber Security : Security And Security1880 Words   |  8 PagesCYBER SECURITY: Cyber Security also called computer security and IT security, is the assurance of data from theft or any harm to the gadget, the product and information stored on hardware. It incorporates controlling physical access to the equipment and additionally ensuring against code or data injection or via network access. The field is of developing significance because of the expanding dependence of PC frameworks in most societies. Computer frameworks now incorporate a wide assortment of keenRead MoreSecurity Between Security And Security1938 Words   |  8 PagesThat said, security sector actors cannot make accurate predictions about security given the degree of uncertainty associated with it, so they make assumptions about their expectations of security to allow them to rationalize their decisions. The most important assumption that states make is that security can be maximized. As discussed earlier, given the nature of known and unknown threats, it is impossible to accurately predict whether or not security is being provided at an optimal level. Not onlyRead MoreSecurity Is A Threat Of Security1493 Words   |  6 PagesIntroduction: Security is a central concern in the study of international relations (IR). Yet despite being the focus of considerable scrutiny, few agreed conceptions of security exist (Buzan, 1991; Huysmans, 2006; Terriff et al., 1991; McSweeney, 1999; Morgan, 1992; Croft 2012; Smith 2000). Buzan even goes as far to posit that the very conception of security is â€Å"essentially contested† and thus poses an unsolvable debate (Buzan, People, states and fear; Little, ideology and change, p35). These disagreementsRead MoreSecurity Standards And Security Safety Standards812 Words   |  4 PagesGovernment Security Standards The government and organizations are to comply with security laws and regulations in order to fully operate and maintain protection of information systems. Some of these security laws and regulations may vary for every industry and with some organizations; however, implementing security standards with a broad in scope provides reliable reasonable security. In many cases reasonable security implemented throughout the information system can include a high-level of protectionRead MoreInformation Security And The Security Essay1178 Words   |  5 Pages While information security has many benefits in our technologically advancing environment, it also comes with its own set of issues. Three of the top issues in keeping information secure are lack of awareness, complacency, and no root cause analysis. Even more recently, we have experienced issues with information security and allegations of election hacking. Some of our biggest challenges come with keeping information secure in the business world. Auburn University researchers teamed up withRead MoreSecurity Problems : Security And Security1923 Words   |  8 Pages â€Æ' Abstract Security is beneficial to every company, spending nothing on security may save your business money in the short term but you only have to look back at the consequences Epsilon suffered due to lack of a quality security configuration making an estimated $4 billion loss due to negligence in their own network security system. Contents Abstract 1 Introduction 1 DBA 1 Security threats 2 Security breach examples 3 Security software 3 Security planning 3 Implementation 5 Authentication 5Read MoreTraditional Security vs Human Security1349 Words   |  6 PagesTRADITIONAL SECURITY VS HUMAN SECURITY INTERNATIONAL RELATIONS INSTRUCTOR: SURAT HORACHAIKUL 12/13/2012 TRADITIONAL SECURITY VS HUMAN SECURITY 2012 Table of Contents 1. INTRODUCTION ..................................................................................................................................... 2 2. TRADITIONAL SECURITY VS HUMAN SECURITY .................................................................................... 3 2.1. TRADITIONAL SECURITY ........

Organizational Behavior Essay - 1924 Words

Organizational Behavior Content: Organizational categories discussed in the article can be used as a foundation when (re)structuring and identifying an organizational culture. Organizational behavior: â€Å"The way things are done here† This is the main principle of an organization’s culture, only this is very subjective and therefore hard to define or create an organization’s culture. Even though a culture is highly subjective and influenced by many controllable and uncontrollable factors it has a deep impact on organizational behavior. An organization’s culture is determined by many factors, the most important factors are; leadership, orientation / focus (detail, outcome, people or team), market, products and location. B.†¦show more content†¦Nevertheless in many cases it is really hard to change an established culture, it will take a lot of time and money in order to make such a change successful. An example is IBM, they had a strong hierarchical culture and were market leader until 15 years ago. Microsoft and other companies entered the market with a complete different approach on doing business and treating people this made IBM realize that the market was about to change completely. This attracted highly skilled young people who wanted to work for a company like Microsoft, developments like this had a double impact on IBM’s strategy. They are facing fierce competition on the market but also on the labor market, these highly skilled people are necessary in order to maintain success and grow the company. The worldwide market has become more capital focused and in many countries the shareholders became one of the most important key players. This has resulted in a global market which is manly profit and result driven in order to generate short term shareholders value. This shift has led to a change in corporate culture and strategy. The culture of a company is also influenced by the local culture and legal structure. In the last 10-15 years a trend is visible in the industrialized world, government owned companies are being privatized. Shifting from a government owned to a private or publicShow MoreRelatedOrganizational Citizenship Behavior4841 Words   |  20 PagesTable of contents: Page # 1. Literature Review 1 1.1. What are Organizational Citizenship Behaviors (OCBs) 1 1.2. OCB and its link with Organization 3 1.3. How OCB’s are exhibited by employees 4 1.4. Importance of OCB 5 1.5. Effect of OCB on employees 6 2. Introduction to Organization 6 2.1. Allied Bank Limited 7 2.2. Meezan Bank Limited 7 2.3. First Women’s Bank 7 2.4. MCB 7 3. Findings and resultsRead MoreOrganizational Behavior1284 Words   |  6 PagesBachelor of Business Administration (Hons) Course Title : Organizational Behavior Course Code : BUS 250 Year of Study : 2 Number of Credits : 3 credits Duration in Weeks : 12 weeks Contact Hours Per Week : 3 hours Pre-requisite Course(s) : BUS 120 Principles and Practice of Management Course Aims The course provides students with a conceptual and a pragmatic approach to understand the employees’ behavior in the organization. This course equips students with the knowledgeRead MoreOrganizational Behavior1387 Words   |  6 PagesOrganizational Behavior Michael J. Bonnie CJA444 June 5, 2014 Eddie Gordon Organizational Behavior Organizational behavior is the study of how employee’s behavior interacts within an agency’s work environment. It includes many subjects which include sociology, communication, psychology, and management. Its primary purpose is to review and report in the ever expanding study in criminal justice organizational behavior areas in the workforce. This discussion focuses on the forces of change andRead MoreEssay Organizational Behavior1057 Words   |  5 PagesOrganizational Behavior Organizational behavior: Organizational behavior refers to the attitudes and behavior of the individuals in the organization. Organizational behavior is a inter-disciplinary field of study that draws from many of the behavioral sciences. The goal of organizational behavior is to apply the concepts from the other behavioral sciences to pressing problems that management may be facing, as well as applying organizational behavior to the administrative theory and practicesRead MoreOrganizational Behavior And Human Behavior1217 Words   |  5 PagesOrganizational behavior studies the impact of groups, individuals, and structures have on the personal human behavior within many organizations. There is many different definitions of organizational behavior, but they are all relatively the same in all cases. â€Å"Organizational behavior studies organizations from multiple viewpoints, including behavior within the organization and in relation to other organizations (Boundless.com).† This is not just the study o n one organization, but the study withinRead MoreOrganizational Behavior : Organization Behavior2093 Words   |  9 PagesIntroduction Organization behavior is the study and application of information regarding how an individual or group of people within an organization behaves. According to John Schermerhorn author of the book Organizational Behavior Twelfth Edition, organizational behavior is the key characteristic used to maintain and enhance interaction levels amongst employees within a company (Schermerhorn, 2011). There are additional characteristics such as leadership, openness to confer in relation to issuesRead MoreOrganizational Behavior And Organizational Behaviour1644 Words   |  7 PagesThe above drawn figure shows about organisational behaviour. It highlights the bonding among human behaviour in organizational settings, the individual - organization interface, the organization, the environment surrounding the organization. In an organization each and every individual brings its own experience, managerial and effective skills. Classical Organizational theory:- Popovich (2010) said that in this theory, the concentration mainly goes in how an organization can be structured inRead MoreOrganizational behavior1577 Words   |  7 PagesOrganizational Behavior: An Analysis of Helm Fire and Rescue Company Introduction Organizational Behavior is referred to as the study of individuals and their relative behavior subject to the existing organizational environment. The concept applies in a diverse workplace setting in different ways and had diverse impacts to the organization. Organizational behavior field includes communication, sociology, psychology, and management. The concept is subject to both internal and external factors affectingRead MoreOrganizational Behavior5621 Words   |  23 PagesChapter 1 - The Field of Organizational Behavior Multiple Choice Questions 1. Pharmacia is an example of a company that: a. experienced culture clashes as a result of a merger. b. ignored technological advances to its harm. c. is a great employer in terms of human resources, but an unprofitable company. d. focused on balance sheets rather than human resources. Answer a Page 2 2. _____ is a structured social system consisting of groups and individuals working together toRead MoreOrganizational Behavior And Organisational Behavior2512 Words   |  11 PagesNowadays with the new millennium speeding towards us and competitive advantage more rapidly than ever, organisational behavior is one of the most direct relevance study for deeper understanding of management context. Indeed, it’s about how people organised and managed at work, which contains the study of leadership, motivation and organisational design to examine human behaviour in relation to various psychological, social and political conditions. The purpose of study this subject from regulatory

Analyzing Social Roles as Constructs Pertinent to Sex

Francis Chechile Analyzing Social Roles as Constructs Pertinent to Sex. In Shakespeare’s Taming of the Shrew as well as Manuel Puig’s Kiss of the Spider Woman the characters feel conflict between society’s rules and their more private desires. They are forced to perform social roles that are in a more private respect artificial. This pertains mostly to social roles that define sexuality. Elizabethan ideas of social roles were inextricably bound with gender. The social role of women, especially in courting and marriage arrangements was strictly a business matter. The business was to protect or increase the family fortune and stabilize the inheritance of wealth. Women brought dowries and the ability to produce heirs. Men were expected to†¦show more content†¦The characters exist in a time where traditional gender and social conventions were predominant. Men were given more power than women as they were seen as more logical and rational thinkers. This relates back to a scene where Molina and Valentin are talking about women bei ng gentile, and men being brutes. â€Å"But if men acted like women there wouldn’t be any more torturers.† â€Å"And you, what would you do without men?† â€Å"You’re right. They’re mostly brutes, but I like them.’†(29). This reinforces the notion that Valentin’s character abides by the male stereotype. On the other hand, Molina would definitely relate back to the women of the time. Molina relating to the role of females at the time is reinforced by the fact that he relates to the heroines in the films he retells. He shares similar qualities with the women in the movies and feels that he can relate with them. Molina refers to how he feels about himself, a woman. â€Å"‘Listen, I’m sorry, when it comes to him I can’t talk about myself like a man, because I don’t feel like one.’†(60). Molina is uncomfortable because this, at the time, unorthodox idea that Valentin is suggesting was essenti ally crushing Molina’s dream to be that stereotypical women in a relationship. Nevertheless Molina’s view on male dominance gives Valentine authority by default. ThoughShow MoreRelatedFeminism and Constructivism: A Comparison2645 Words   |  11 Pagesunderstanding of another international theory, feminism. This is a branch of critical social theory that illlustrates how gender has been thought of or avoided in traditional international relations. While they are fundamentally different in many respects, it is the purpose of this essay to illustrate that similar ontological commitments allow both constructivists and feminists to share a focus centering on the concept of social construction. The paper will provide a brief explication of constructivism andRead MoreLetter Of Intent For A Qualitative Study On Prep Implementation2892 Words   |  12 Pagesparticular has the highest percentage of diagnosed AIDS cases among women of any major metropolitan area in the Western United States.2 Typical of the rest of the country, the leading mode of transmission is through gay, bisexual, and other men who have sex with men who accounted for 64.1% of al l HIV/AIDS cases (n=6578) diagnosed in the Oakland Transitional Grant Area (TGA) in 2010.2 With roughly 1 in 173 Oakland residents living with HIV, 41.8% of them African American, this epidemic is devastating thisRead MoreThe Applicability of Resiliency Models in Explaining the Prediction of Depressive Symptoms From Rumination1597 Words   |  7 PagesThe aim of the current study was to examine the applicability of resiliency models in explaining the prediction of depressive symptoms from rumination, and the role of agency and pathways as protective factors among Australian adults. The first hypothesis, based on the direct effects models, that high levels of rumination and that low levels of agency and pathways would be associated with high levels of depressive symptoms was supported for both men and women. The second hypothesis, based on theRead MoreHealth Literacy And Patient Trust On Glycemic Control1931 Words   |  8 Pagesabstract and purpose paragraphs. The research questio ns are explicitly listed as What is the relative influence of health literacy, patient trust, knowledge of diabetes, performance of self-care activities, and depression on glycemic control?, Are social status, age, and race related to health literacy, patient trust, knowledge of diabetes, performance of self-care activities, depression, and glycemic control?, and Does a relationship exist among health literacy, patient trust, knowledge of diabetesRead MoreMyerhoff: An Anthropologist? Essay3813 Words   |  16 Pagesexperiences, thus not only presenting the culture itself, but defining the context in which it emerged (Turner (in Myerhoff), xv). The field of anthropology looks at culture more analytically than any other social science. Cultural anthropologists are concerned with describing and analyzing societies and cultures as life ways. In attempting to study the life way of the Center members anthropologically, Myerhoff is beginning with the preconceived notion that there actually is a culture that existsRead MoreFace It: the Impact of Gender on Social Media Images9362 Words   |  38 PagesCommunication Quarterly Vol. 60, No. 5, November–December 2012, pp. 588–607 Face it: The Impact of Gender on Social Media Images Jessica Rose, Susan Mackey-Kallis, Len Shyles, Kelly Barry, Danielle Biagini, Colleen Hart, Lauren Jack Social websites like Facebook enable users to upload self-created digital images; it is therefore of interest to see how gender is performed in this domain. A panel used a literature review of pictorial features associated with gender traits, and a sample of FacebookRead MoreThe Study of the Factors Influencing Students Attitudes Towards Learning Mathematics in the Junior Secondary School (a Case Study of Bwari Area Council, Fct Abuja)10704 Words   |  43 Pagesmathematics. Moreover, the aim of this present study is to gain a deeper understanding of the way in which factors such as classroom environment, teachers, students attitudes, parents, gender differences, and students attitudes towards mathematics play role in how students view mathematics in Junior Secondary Schools in Nigerian. It is almost impossible to develop mathematical skills when factors related to students attitude mathematics are not indemnified as a matter of urgency, and feasible strategiesRead MoreLiterature Reveiw About Ethics and Organic Food9160 Words   |  37 PagesValue Survey 14 3.3 Relationship between personal values, ethical ideology and ethical beliefs 15 3.3.1 Hunt-Vitell theory of ethics 15 3.3.2 Findings about the relationship between personal values, ethical beliefs and ethical ideology 17 4 Analyzing the organic consumers through their motivation and their socio-demographic factors 18 4.1 What are the main motivations towards organic consumption? 18 4.1.1 The health motives 18 4.1.2 The environmentally friendly consumers 18 4.1.3 The foodRead MoreOrganizational Behavior: Personality and Values5547 Words   |  23 Pages 9 Company Values 10 Internships 11 Values and Ethics 12 Project Teams 16 Team Development 17 Conclusion 20 Abstract In today’s modern society, personality and values play a critical role in the stability of an organization. Today, diversity is the key to the success of most organizations. However, diversity goes beyond merely race, religion, color, national origin, gender, age, and disability. The diversity of personality and theRead MoreJob Analysis Of Job Analysis And Competency Based Job9467 Words   |  38 Pagesorganization’s overall mission, vision, and strategy, allowing employees to move throughout the organization, and enabling the organization to continue while promoting employee growth. Along with these competencies, the job requirements job analysis procured pertinent tasks, task dimensions, and KSAOs to prepare the Newsletter Managing Editor’s job description, job summary, and job specifications, which took place during phase one of the job portfolio. CHN’s recruiting team began the recruiting process with an

Marketing Management Organic Eco-Store

Question: Describe about the Marketing Management for Organic Eco-Store. Answer: Introduction Ecostore, as the name suggests is a brand which specializes in organic, eco-friendly and sustainable consumer products. The company traces its origins to New Zealand, where it was started by Malcolm Rands and his wife Melanie in their hometown. Initially they used sustainable and organic farming methods on their farmland for several years but they were still unaware of the fact that they were still using many harmful chemicals in producing cleaning and body care products and thus the Ecostore brand was born (Ecostore.com.au 2016). The company works on two principles i.e. Spirit which emphasizes on sourcing of improved products, free from hazardous chemicals and dedication that their products would be qt par with the mainstream products. The second principle that the company follows is Health First which focuses on developing products through technological innovation and research which gives maximum safety and benefit to the consumers. This exceptional principle has helped the company in creating a wide loyal customer base in the country which led to opening of its first retail store in Aucklands Freemans Bay in 1997, and it expanded its product segment into baby care products, home cleaning and body care. It further expanded its business by launching its store in supermarket of New Zealand, which was followed by its product launch in Australia in 2005, and in the United States in 2009 (Ecostore.com.au 2016). Marketing Environment Micro (Internal): This comprises of various factors that exists within the business: Company Employees: The primary concern of the company is to offer products that are organic in nature and which are packed with eco-friendly materials. The company aims to encourage its employees to use safe working methods and offer safer workplace environment (Dawson 2014). Customers: The wide array of its products varying from home care products, body care and baby care products which are developed after thorough and consistent research and development and elimination of usage of hazardous chemicals have earned them a widespread loyal customer base who loves to use their organic products (Armstrong et al. 2012). Competitors: Earthchoice is a major competitor of Ecostore in Australia in the home care segment, and Earthwise is a New Zealand based brand which competes with Ecostore in the body care, home care and baby care products segment. Society: Health and safety of the society and the environment on a whole is the primary aim of the company. Therefore, it does not test its products on animals and their products carry the PETA (People for the Ethical Treatment of Animals) symbol. The company encourages its customers to buy Carbon Capture Paks which are made from sustainable sugarcane plastic which helps to reduce the customers carbon footprint. The company has achieved many certifications like ISO 14001:2004 for establishing valuable ecosystem management system in its operations. It has also received carbNZero certification in 2011 for its showing its proactive approach towards ecological leadership by reducing carbon dioxide and greenhouse gases in its manufacturing processes to minimize its impact on the rapid climate change and global warming (Kotler 2015). Meso (Industry): The company position itself as one of the leading organic products manufacturer and supplier to many supermarkets and retailers located in different countries. Their products are available in more than 800 supermarkets spread across Australia, Singapore, South Korea, Hong Kong, New Zealand and United States. The company emphasizes on the usage of sustainable business practices in its manufacturing process to ensure the customers receives the best quality product (Laroche and Park 2013). The company makes sure that the products that reach the customers are free from any kind of harmful chemicals and in case they find certain unsafe ingredients in their products, then such ingredients are replaced and safer substitute is sought. The company uses credible global resources like Environmental Working Group (EWG) database to help them in assessing the impact of all its ingredients to ensure health and safety (Czinkota and Ronkainen 2013). Macro (External): Political: The company takes into consideration all the current laws and regulations, government policies with respect to the country in which they operate to come to conclusion while determining the price of its products. For instance, Ecostore took the advantage of the free trade agreement between New Zealand and South Korea and signed a deal to export its products to South Korea (The New Zealand Herald 2016). Economic: The company keeps a close watch on the ongoing trend in the industry and the market while keeping in mind the various local government tax rates and economic policies to compete with its rivals in the local market (Ajagbe et al. 2015). Social: The company keeps a consistent track on the growing consciousness of the consumers towards the usage of eco-friendly products in a particular country and positions its products accordingly. It takes into consideration the demographic profile of the consumers in the region in which they operate, and also takes into consideration the changing lifestyle of the consumers. For an instance, the company sells its products in Australia through Woolworths supermarkets, as there is a growing demand for organic products in the country as they are free from any harmful chemicals and are treated as more fresh than the mainstream products (Terpstra Foley and Sarathy 2012). Technological: The company constantly focuses on technological innovation, research and development in which support them in improving their existing product line and bringing about new products (Alon and Eugene 2012). Legal: There are certain legal and ethical issues that the company takes into consideration while operating in the society. It has logo of PETA in all its products range as it does not test its products on animals, and the company provides all the necessary information related to its products like date of manufacturing, date of expiry, ingredients, manufacturer address and many other details as per the legal requirements (Ashill and Jobber 2014). Environmental: As mentioned above, the company aims at adopting sustainable business practices and consistently improves its manufacturing processes to ensure health and safety of the customers as well as the environment in which it operates. The company aims to minimize its impact on the environment in which it operates by using least harmful chemicals as the ingredients for its products and by reducing its carbon footprint by minimizing its emission of carbon dioxide and greenhouse gases in the environment (Groucutt and Hopkins 2015). Marketing Strategies Products Services: Vision: The company has a clear vision of manufacturing and delivering products that gives maximum value for money to the customers without compromising on the quality of the product at the same time. Further the company also ensures that it does not make use of any harmful chemicals in its manufacturing process which would create a negative impact on the health and safety of customers and the environment (Stark 2015). Goals: The primary goal of the company is to maximize its revenue by offering products that would meet the growing need of the customers consistently. It also seeks to expand its market presence across the globe. It has already been successful in marketing its products in some Asian countries like Hong Kong, South Korea, Singapore as well as United States and Australia. It further aims to encourage customers to buy their products through their online store (com 2016). Initiatives: The company through its non-profit organization Fairground Foundation aims to deal with critical environmental and social issues through funding and expertise to make a difference and thereby create more jobs. The foundations current project giving circle aims to generate donations through crowd funding for the protection of vegetation and wildlife. It further educates customers about its products and sustainable living through its blogs (org 2016). Suppliers and Customers: Ecostore understands the importance of its suppliers and customers in its supply chain as well established partnership between the suppliers and the company helps in leveraging the total cost of production. It maintains a healthy relationship with its suppliers and customers through steady communication through telephone and emails (com.au 2016). Pricing: Price is the major component that has played an enormously crucial role in putting Ecostore as one of major player in the consumer products segment amid the cut-throat competition. It gives a tough competition to some mainstream consumer products multinational like Procter and Gamble and Unilever in the Australian and New Zealand market where people prefer chemical free and eco-friendly products and since the products are natural, it helps the company the reduce the price of its products by 20 to 30 percent (Gilligan and Hird 2012). Promotion: Ecostore promotes its brand and its product as safe and healthy products as compared to the mainstream products which contains harmful chemicals beyond the tolerance limit which creates an inverse effect on the health and safety of the consumers. Due to the purity of its products, the company has been able to retain its loyal customers and earned many new customers. It further promotes its products through various fundraising campaigns like their current campaign of Fundraising Soaps (com.au 2016). Distribution: The company have a wide distribution network comprising of various wholesalers and retailers which strengthen their supply chain and ensures products are always available to the customers. They sell their products through their own retail stores as well as through franchising (Woolworths) in Australia and many other parts of Asia and other continents (Rushton Croucher and Baker 2014). Comparison of Ecostores Marketing Mix with its Competitors Earthwise and Earthchoice are the competitors that have been chosen or comparison with Ecostores marketing mix: Products: Earthwise products category includes Nourish Body which includes products for hair care, body care, hand care and soaps. Its household cleaning products includes cleaning products like multi-surface cleaning spray, disinfectant concentrate, multi-purpose wipes. It has a wide range of laundry powder with variants of fragrances like orange and eucalyptus, lavender, lemon and gardenia, and fragrance free. Its baby care products includes baby body wash, baby shampoo, baby lotion, baby bubble bath and baby detangler spray (co.nz 2016). Earthchoice includes hair care products like fruits, turning point and organic care. Its skin care products are sold under the name Australian Pure. Its baby care products are sold under the brand names of Organic Care, Purity Sensitive and Funtime (Naturesorganics.com.au 2016). Ecostore includes laundry powder, laundry liquid, stain remover and soaker, fabric softener. Its dish care products include dish liquids, dishwasher tablets, dish wash liquids (Ecostore.com.au 2016). Price: The price of Earthwises is as low as $5 per 250 ml for their baby care body wash and baby lotion and Ecostore charges $6.40 per 250 ml for its baby body wash and baby bubble bath and baby shampoo (com.au 2016). Place: Earthwise and Earthchoice primarily sell their products through their own retail outlets in Australia and New Zealand whereas Ecostore sells its products through its retail stores as well as various other supermarkets in New Zealand and Australia and through partnership in many coutries. Promotion: Earthchoice promotes its brand through its engagement in various environmental and social protection issues through its non-profit organization The Orangutan Project (org.au 2016). Similarly, Ecostore also aims at promoting its brand through various corporate social responsibilities through its non-profit organization Fairground Foundation (fairground.org 2016). Recommendations for Improving Ecostores Marketing Mix Ecostores marketing mix has been effective in driving its sales growth and profit maximization. However, there remain many locations where Ecostore are not present or difficult to reach. This problem mainly exists in the markets of developing nations like the Asian countries. Therefore, on the basis of its marketing mix, Ecostore should seek to enhance its distribution (place) element. In order to gain a competitive advantage over its rivals, the company should adopt a penetrating pricing strategy in new markets as well as existing markets. It can also enter some emerging markets like India, South Africa and Brazil through joint ventures or foreign direct investments. By implementing such strategies, the company would be able to maximize its revenue and sales as well as it would be able to expand its market presence in various untapped territories. References Ajagbe, A.M., Ogbari, M.E., Oke, A.O. and Isiavwe, D.T., 2015. Review of global marketing environment and entrepreneurship development.International Journal of Commerce and Law, pp.1-14. Alon, I. and Eugene, J., 2012.Global marketing. Mcgraw Hill Higher Education. Armstrong, G., Kotler, P., Harker, M. and Brennan, R., 2012.Marketing: an introduction. Pearson Prentice-Hall, London. Ashill, N.J. and Jobber, D., 2014. The effects of the external environment on marketing decision-maker uncertainty.Journal of Marketing Management,30(3-4), pp.268-294. Czinkota, M.R. and Ronkainen, I.A., 2013.International marketing. Cengage Learning. Dawson, J.A., 2014.The Marketing Environment (RLE Marketing)(Vol. 1). Routledge. Earthwise.co.nz. (2016).Natural Baby Care Products that are Eco-friendly | Earthwise. [online] Available at: https://www.earthwise.co.nz/products/natural-baby-care-products [Accessed 16 Oct. 2016]. Ecostore.com.au. (2016).Our Story : ecostore Australia. [online] Available at: https://www.ecostore.com.au/pages/our-story [Accessed 15 Oct. 2016]. Ecostoreusa.com. (2016).ecostore - Skincare Products and Cleaning Supplies New Zealand : ecostore US. [online] Available at: https://www.ecostoreusa.com/ [Accessed 16 Oct. 2016]. fairground.org. (2016).team/. [online] Available at: https://www.fairground.org/team/ [Accessed 15 Oct. 2016]. Gilligan, C. and Hird, M., 2012.International marketing: strategy and management(Vol. 17). Routledge. Groucutt, J. and Hopkins, C., 2015.Marketing. Palgrave Macmillan. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Laroche, M. and Park, S.Y., 2013. Recent advances in globalization, culture and marketing strategy: Introduction to the special issue.Journal of Business Research,66(8), pp.955-957. Naturesorganics.com.au. (2016).Earth Choice | Household Cleaning | Our Products | Nature's Organics. [online] Available at: https://www.naturesorganics.com.au/our-products/household-cleaning/earth-choice [Accessed 16 Oct. 2016]. Nzte.govt.nz. (2013).Bringing New Zealand purity to Australia. [online] Available at: https://www.nzte.govt.nz/archive/en/news-and-media/news-and-media/bringing-new-zealand-purity-to-australia/ [Accessed 15 Oct. 2016]. Orangutan.org.au. (2016).Home Page - The Orangutan Project. [online] Available at: https://www.orangutan.org.au/ [Accessed 16 Oct. 2016]. Rushton, A., Croucher, P. and Baker, P., 2014.The handbook of logistics and distribution management: Understanding the supply chain. Kogan Page Publishers. Stark, J., 2015. Product lifecycle management. InProduct Lifecycle Management(pp. 1-29). Springer International Publishing. Terpstra, V., Foley, J. and Sarathy, R., 2012.International marketing. Naper Press. The New Zealand Herald. (2016).South Korea 'huge deal' for ecostore - Business - NZ Herald News. [online] Available at: https://www.nzherald.co.nz/business/news/article.cfm?c_id=3objectid=11377689 [Accessed 15 Oct. 2016]. woolworths.com.au. (2016).Shop/Search/Products/baby/baby-bath?searchTerm=ecostore. [online] Available at: https://www.woolworths.com.au/Shop/Search/Products/baby/baby-bath?searchTerm=ecostore [Accessed 16 Oct. 2016].

Music Industry Law for Music Business Contracts- myassignmenthelp

Question: Discuss about theMusic Industry Law for Music Business Contracts. Answer: It is vital for the band to establish itself as a formal legal entity because it will help the band to resolve any arising problem that may lead to lose of the equipment and money. On the other hand, the band should protect its name legally because failing to do so may result to losing the bands reputation that already exist, and forcing the members to build a new identity from the beginning.[1]Other than that, the band should not involve a manager or an agent because they are expensive and yet is just starting to become successful; instead they should use fans and friends to market themselves. Under Copyright Act 1968, composers are regarded as the authors. Therefore, it is clear to say that they own the copyright. On the other hand, the band should allow Ralph to retain the copyright. It is because the law allows the person who has arranged for recording to have to own copyright.[2]Under Copyright Act, Ralph is allowed to own the copyright being that he provided sound recording; hence, making him the maker.[3] Conversely, being that the whole band depends on the lyrics created by Sarah; the band should recognize Sarah as the co-author due to her contribution. Further, the legal position with the copyright in songs if they failed to make an agreement will be that, the law will give Sarah copyright ownership because she is the one who created lyrics. The band should not agree to have a contract between them and the Fungi Records Ltd. The reason is that they may lose the reputation and the name of the business. Additionally, it will also affect the agreement that had been formed among the band members.[4]However, there would be no legal objections to Fungi to issue the same recorded album under a new band name. Arts Law protects the moral rights of the band members; therefore, the band members must follow the band partnership deed for them to replace Dan. The band should seek payment by the use of a contract, which can either be written or oral. However, the best form should be a written contract because is binding and easily enforced. The band should allow Fungi Touring to handle merchandise based on a new contract to avoid legal issues concert performance. Moreover, a legal action can be taken against anybody using ones trademarks without consent as stated under Copyright Law.[5] Fungi Touringmust write a letter to the University administration informing them about the existence of such concerts. They should also involve the policemen to keep law and order. Other than that, the collecting community also has the role to play because they may get affected by noise; hence, ending up filing noise complaints. If Victoria University decided to sponsor the concert, the main points on the agreement should include fees to be paid to the promoter, who to pay for the accommodation and travel expenses, and the date and time of the sound check.[6] The agreement should be between the University and the band or bands agents. It is better for the Casuals to establish their band as a partnership and not as a corporation. Forming a partnership will not require them to have a formal creation.[7] Besides, partnerships have more credit because the members have different assets. This enables the group to have the chance to get loans and allow them to grow. No matter what type of business structure the group uses, they should still legally protect their name. They can seek legal counsel when establishing their dealings. The Casuals should engage a manager since the group is still young and growing. A manager will help the band by devising and executing strategies and help the artist to excel.[8] Following the legal tips, the Casuals band should not accept the deal from the CEO of Mecca Pty Ltd being that there are so many things that they should consider, which actually are not included in the agreement. For instance, the agreement does not indicate its lasting period. Brian could have probably initiated a contract that lasts for a life time or say more than a year. However, the initial length should be a year, after which parties are given opportunities to renew if they wish to have some additional periods.[9] Aside from that, Brian does not state his release commitment. Without this commitment, there is no certainty that the record label will do what it is supposed to do: produce the album, package, and distribute it to the public for sale. The band should not agree to the new contract with Mecca as there was no reason for the requirements to change the name and replace one of the partners. Just in case the band accepts to get in the new contract with Mecca, they will be forced to change their band name to The Pick-ups and the same time change their current drummer according to the demands of the recording company. There are legal objections for Mecca to reissue I Dont Care with a different band name because it is known to be by the Casuals. The Copyright Act and Trade Mark Acts protects the owners from illegal productions unless there is a clear indication that the rock band has changed its name and for what reasons. Artists get real money on concert tours. As such, the band should seek circa $100,000 or more per performance. If Medina wants to handle merchandise, they should initiate a new contract with the rock band. Of course, legal action should be taken against the owner of the stall for antipiracy. Medina Touring will have to visit the school, get contact information, set the date for the concert tour and time of the day that will be given for the concert and the amount of time allocated for the band performance. All the collecting societies have a partly role of a consumer in the concert. Besides, they also have a role to motivate the performers through their applause and appreciation. The university will have to obtain permission from the copyright holder to use the song. Aside from that, they should agree how long they will use the song and the amount they will pay for it. Bibliography Articles/ Books/ Reports Arts Law : Information Sheet : Music Copyright And Publishing For Bands And Recording Artists (2017) Arts Law https://www.artslaw.com.au/info-sheets/info-sheet/music-bands-and-recording-artists/ Arts Law : Information Sheet : Trade Marks (2017) Arts Law https://www.artslaw.com.au/info-sheets/info-sheet/trade-marks Finding The Right Business Structure For Your Band | Future Of Music Coalition(2012) Futureofmusic.org https://futureofmusic.org/blog/2012/06/15/finding-right-business-structure-your-band Gorder, Don, Valerie Lovely and Steve Masur, Legal Aspects Of The Music Industry Course - Berklee Online (2017) Online.berklee.edu https://online.berklee.edu/courses/legal-aspects-of-the-music-industry Music Law Updates - Article: Music Business Contracts(2017) Musiclawupdates.com https://www.musiclawupdates.com/?p=118 Organizing Your Band As A Company By Paul B. Ungar, Attorney At Law (2017) Paulbungar.com https://www.paulbungar.com/My_Articles/Article_1/article_1.htm Vilmer, Matt,5 Tips Every Artist Must Know Before Signing Their First Record Deal(2015) Blog.sonicbids.com https://blog.sonicbids.com/5-tips-every-artist-must-know-before-signing-their-first-record-deal Voogt, Budi,Understanding The Music Industry: Artist Managers And Booking Agents What They Do And Why You Need Them(2017) Heroic Academy https://heroic.academy/understanding-music-industry-artist-managers-booking-agents/ Regulations Arts Law Copyright Act 1968